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On my first day at the Hilton Hotels Corporation in March 1999, I was handed my employee manual and a copy of “Be My Guest,” the autobiography of the company’s founder, Conrad Hilton. Hilton Hotels enjoyed its most significant expansion during The Great Depression by leveraging his small collection of hotels in Texas to buy […]

You may have heard about Blockchain? But what we are sure of is your ability to see the huge impact that technology can have on digital marketing and advertising, and indeed on our lives. And how Blockchain’s impact on digital marketing is becoming clear. If you’ve heard of Bitcoin, you probably have heard of the […]

Always working with precise strategic plans and ideas contributes essentially to the success of any project, so in our articles, we are always keen to provide the best ideas, plans and information related to the world of digital marketing, and to provide you with the top successful strategies in communicating with influencers. Influencers are people […]

With smartphone users increasing, businesses are looking for ways to make their business mobile-friendly. SMS is a tried, tested and has been around for over 20 years – using it to communicate with customers will ensure your business keeps up with market trends whilst using a reliable method. For those who have not thought about […]